sot: steve pasierb, toy industry association ceo & president "a lot of innovation from technology, a lot of traditional play coming back, licensing being very strong. so we believe we are going to see a few years of good growth here." star wars has helped... with a number of companies benefitting from the franchise's force. lego saw sales surge last year and expects that carry over in 2016. sot: soren torp laursen, lego americas president "ninjago is a great example of our own story, where we're building our own license, our own story. but then of course star wars is another one, we buy a license and the same with superheroes. but there's no doubt the importance of stories in the toy industry is ever increasing" licensing is a big business, accounting for roughly 45 percent of the overall toy industry. 2016's film roster should continue to fuel sales. with this consumer watch erin brookshier wsls 10. a university in texas offers a different type of literature class ... life as spokesbox is great. people love me for saving them over half a grand when they switch to progressive. so i'm

joining us it steve pasierb, and dana points. thank you both for being here. what are you seeing, steve, as is fortunate hottest trends in the industry? >> we're seeing innovation from end to end. tech has gotten really cool, tech toys are innovative and fun. as the piece said, games now appearance. wet head is a water roulette game. there's an app that extends it, you can make it a trivia game or add your own clues. the integration of tech and toys, whether it's slinky which still sells well. >> dana, you mentioned props in a box. >> we're calling it anti-screenplay. there are these millennial parents who while they want their children to learn to code also want them to spend time without screens. props in a box is two kinds of disparate costumes. they come in pieces. the child can decide do i want to mix the pieces, be a doctor, a fisherman, whatever, and put these things together in an inventive way. >> and kids are now making their own movies, posting them on youtube, teaching them all the skills one has in today's life. >> and letting them come up with it

joining us it steve pasierb, and dana points. thank you both for being here. what are you seeing, steve, as some of the hottest trends in the industry? >> we're seeing innovation from end to end. on the tech end, tech has gotten really cool, tech toys are innovative and fun in a way they've never been before. as the piece said, games now are hot. they interact much better with apps. one out there now is wet head is a water roulette game. there's an app that extends it, you can make it a trivia game or add your own clues or your own way to bring it further forward. the integration of tech and toys, whether it's slinky which still sells well or the coolest new tech toy across the toy industry you're seeing a ton of innovation which is helping to drive sales. >> what about imagination, dana? you both mentioned something about props in a box? >> we're calling it anti-screenplay. the idea is there are these millennial parents who even though they want their children to learn to code also want them to spend time without screens. props in a box is two kinds of dispar

pasierb says - making a comeback. this year, family board games are also a big hit. industry experts suggest it's part of the desire to unplug and some fun./// ((denise valdez)) > a vacant seat in the supreme court is causing a major hold up for some pending cases. ((paul joncich)) how that impacts some people right here in nevada. and what a tie could mean for those cases. at 4" ((paul joncich)) > the funeral for u-s supreme court justice antonin scalia is set for saturday. meanwhile, the debate over who will fill his vacancy is heating up. ((denise valdez)) we told you earlier president obama says he will nominate someone before his term is over -- next january. but on the other hand, republicans are vowing to block 8 news now reporter karen castro found out how this can affect nevadans. ((karen castro)) there's a number of cases pending in the supreme court that could affect different groups in the state... including undocumented immigrants, educators and college students. whether congress decides to confirm presid

(sot: steve pasierb, toy industry association ceo & president) technology, a lot of traditional play coming back, licensing being very strong. so we believe we are going to see a fefeyears of good growth here." star wars has helped... with a number of companies benefitting from the franchise's force. lego saw sales surge last year and expects that carry over in 2016. (sot: soren torp laursen, lego americas president) "ninjago is a great example of our own story, where we're building our own license, our own story. but then of course star wars is another one, we buy a license and the same with superheroes. but there's no doubt the importance of stories in the toy industry is ever increasing"g" licensing is a big business, accounting for roughly 45 percent of the overall toy industry. 2016's film roster should continue to fuel sales. >> fantasy toys are expected to be a big hit with avengers, justice league and star wars characters. straight ahead on news 4 today... a a cture worth a thousasa words. $% three families in an unusual << >> you know the saying, "a picture is worth a thousa