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Launch Yourself - Career, Business or Brand

Melissa Anzman: Career Expert, Online Entrepreneur + Launch Strategist

The Launch Yourself podcast, hosted by Melissa Anzman, is the place for people to learn how to launch their own career, business, or brand – elevating their presence and maximizing their potential. These people all have one thing in common – they decided that there was more possible out of life, and took a chance on fulfilling that possibility. In each episode, our guest focuses on one specific launch so they can share strategic and tactical advice so you can take action on various launches incl...



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Launch Yourself - Career, Business or Brand
Jul 21, 2015 Melissa Anzman: Career Expert, Online Entrepreneur + Launch Strategist
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Rick Turoczy is a serial entrepreneur with many successes under his belt - all stemming from a popular blog about the Portland, OR startup community. Rick has applied his experience to an accelerator program in Portland called PIE - the Portland Incubator Experiment. In this episode, Rick talks about the creativity of entrepreneurs and how, through various endeavors, helps entrepreneurs interact more creatively. And of course, how to ask for help to succeed (or fail faster).
Launch Yourself - Career, Business or Brand
May 28, 2015 Melissa Anzman: Career Expert, Online Entrepreneur + Launch Strategist
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Ann Christiano is a professor at the University of Florida and created frank - an event bringing together communicators for social change. Stepping outside of her comfort zone when it launched, Ann shares how frank came to be and perhaps, a future shift in the way of the working world. In this episode, Ann talks about the importance of community events, how to build partnerships with others and being your most authentic self at work - and how that impacts others.
Launch Yourself - Career, Business or Brand
Apr 8, 2015 Melissa Anzman: Career Expert, Online Entrepreneur + Launch Strategist
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Laura Leigh Clarke from ProsperityQM is a successful author and coach, not to mention a recovering quantum physicist cum prosperity creator, profiler, and also actor, martial artist, and die hard Dr. Who Fan. She was running a very successful coaching business following the success of her book, Wire Yourself for Wealth, when she realized she was a vanilla life coach. In this episode, Laura talks about her realization that she wasn't be uniquely who she is and how she pivoted her business to...
Launch Yourself - Career, Business or Brand
Feb 26, 2015 Melissa Anzman: Career Expert, Online Entrepreneur + Launch Strategist
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Shannon Whitehead from Factory45.co, is a distinguished sustainable apparel designer, who now helps other aspiring designers learn how to take their design idea to launch. Can you imagine - having a fashion sketch and then finally knowing how to get it made? In this episode, Shannon talks about her accelerator program Factory 45. She walks us through two different launches with different approaches and what her best advice is, for people looking to create their own program.
Launch Yourself - Career, Business or Brand
Dec 3, 2014 Melissa Anzman: Career Expert, Online Entrepreneur + Launch Strategist
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Tim Grahl, for many years, was the man behind bestselling books and authors - helping them launch their book onto the list and create a platform and audience to help them engage with their fans online. As a long-time follower of Tim's, I was excited to get his take on launching - and he shares with us two launches of his course, Instant Best Seller. As you'll hear, Tim shares specific and actionable information on what he did to take his course from disaster to a high-performing launch - and...
Launch Yourself - Career, Business or Brand
Sep 24, 2014 Melissa Anzman: Career Expert, Online Entrepreneur + Launch Strategist
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Christie Mims believes that everyone should be happy in their career (something I fully agree with!) and she's started a revolution to get you happy at work. Launching her first big JV/affiliate program for her flagship product, Christie pulls back the curtain mid-launch to share her mid-launch strategy. In this episode, Christie talks about why she decided to get affiliate partners, how she's using Jeff Walker's Product Launch Strategy to deliver content and attract more customers, and what...
Launch Yourself - Career, Business or Brand
Aug 27, 2014 Melissa Anzman: Career Expert, Online Entrepreneur + Launch Strategist
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Danny Iny has been a life-long entrepreneur and is the founder of Firepole Marketing - one of the best online resources to learn how to market successfully and painlessly. Danny gained notoriety after he was featured everywhere, after writing over 80 guest posts in one year - which then urged him to create his first viral product Write Like Freddy. In this episode, Danny shares how he creates and launches successful, income-generating, and useful courses. Throughout the interview, he provides...
Launch Yourself - Career, Business or Brand
Aug 13, 2014 Melissa Anzman: Career Expert, Online Entrepreneur + Launch Strategist
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Terry "Starbucker" St. Marie is a former corporate executive turned entrepreneur and Angel investor, who is known for his More Human Leadership mantra. He has a very successful blog and is in the process of launching a new magazine for entrepreneurs called Built Oregon. In this episode, Terry shares his current launch progress, why he decided to focus on building a magazine for entrepreneurs, and how to apply being More Human in every aspect of your life.
Launch Yourself - Career, Business or Brand
Jul 30, 2014 Melissa Anzman: Career Expert, Online Entrepreneur + Launch Strategist
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Tanya Geisler is a leadership coach and leading expert on the Impostor Complex - having helped hundreds of people be more of who they are supposed to be and step into their starring role. Having successfully launched several different programs, products and coaching services, Tanya's approach to launching is to focus not only on over-delivering, but also on listening to her audience's needs. In this episode, Tanya shares the launch of her free ebook which you can get here, 12 Lies of the...
Launch Yourself - Career, Business or Brand
May 28, 2014 Melissa Anzman: Career Expert, Online Entrepreneur + Launch Strategist
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Tina Lee is the founder of MotherCoders - a non-profit helping working moms grow their coding skills in the Bay Area. After having her first child, Tina had a difficult time being able to increase her coding skills while looking after her young one. An epiphany - she probably wasn't the only mom who needed childcare assistance to find the time/space to learn. Her organization just finished their first beta test and are in the process of raising more money for round two... and also figuring out...
Launch Yourself - Career, Business or Brand
May 7, 2014 Melissa Anzman: Career Expert, Online Entrepreneur + Launch Strategist
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Stacey Winget is an events and casting photographer in the Los Angeles area for her own photography studio, Stacey Winget Photography. After having a successful career in the world of entertainment in casting and producing, she decided to listen to the advice the universe was giving her, and decided to turn her side hustle into a full time business. She shares her first year struggles, how she managed the leap into entrepreneurship and her best advice to others who are looking to start their...
Launch Yourself - Career, Business or Brand
Apr 30, 2014 Melissa Anzman: Career Expert, Online Entrepreneur + Launch Strategist
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Emily Kapit is the founder of ReFresh Your Step - a career advisory company that she started after leaving the Finance industry to go out on her own. Through many iterations of her company, she has successfully scaled her original service of providing resume services to be a full career advisory with a staff of people working with her. She shares her launch motto, which is growing organically - without being afraid to change directions and taking the blinders off. Following her own advice, she...
Launch Yourself - Career, Business or Brand
Apr 23, 2014 Melissa Anzman: Career Expert, Online Entrepreneur + Launch Strategist
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Kevin Kermes from All Things Career, shares his experience launching several different launches including new sites and a podcast, all at once. He talks about how he determined it was time to spin off into new brands, how he managed fear, and how to figure out what your audience really wants. Kevin pulls back the curtain on his business and shares how he starts with the audience he has and continues to provide incredible value to them before launching into new space.
Launch Yourself - Career, Business or Brand
Apr 16, 2014 Melissa Anzman: Career Expert, Online Entrepreneur + Launch Strategist
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Kent Wyatt co-founded Emerging Local Government Leaders (ELGL) after a difficult career transition when he relocated to Oregon. He has thrown the doors wide open and brought transparency back into the realm of local government to help others launch their careers and grow and get involved. He shares his “launch” moment – which starts at his future retirement party. How he makes career decisions and navigates the path of career and life with Pearl Jam at the end of the line.
Launch Yourself - Career, Business or Brand
Apr 2, 2014 Melissa Anzman: Career Expert, Online Entrepreneur + Launch Strategist
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Jessica Williams from Prichard Communications and Mac's List, shares her experience of her professional life launching with her personal life. Leaping into the unknown because she just knew she was in the right place, working through new work tasks, and successfully growing her client's reach by over 50% - several years running. She shares what she learned on her journey and how great it was for her professional launch to create and ignite a personal launch, at the same time.
Launch Yourself - Career, Business or Brand
Mar 26, 2014 Melissa Anzman: Career Expert, Online Entrepreneur + Launch Strategist
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Dana Sitar from WritersBucketList.com shares her experience with creating a crowd-funding campaign through Ingiegogo. An experienced launcher, Dana decided to tackle a new approach to raise funding for a series of courses to help people self-publish their work, without losing rights or spending a lot of their own money. She shares what she learned from the experience, advice to consider before tackling your own crowd-funding campaign, and what's next now that the fundraising part of the process...
Launch Yourself - Career, Business or Brand
Mar 19, 2014 Melissa Anzman: Career Expert, Online Entrepreneur + Launch Strategist
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Tamara Murray from HelloImTamara.com and OurLeapYear.com is featured in this episode where she shares her experience leaving a high-paying corporate job to take a "leap year" - a year off to travel around Latin America while finding alternative work resources and learning about different cultures and environments. She shares her "aha moment" of deciding to take a year off with her husband (and their dog!) which involves retirement planning, of all things. Tamara talks about...
Launch Yourself - Career, Business or Brand
Mar 5, 2014 Melissa Anzman: Career Expert, Online Entrepreneur + Launch Strategist
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Jessica Lawlor from JessicaLawlor.com is featured in this episode where she shares her experience about starting her blog over from scratch when she realized her niche was too small for her and all about how to #GetGutsy. She talks about the fear that comes along with starting over, going against the "pro blogger's" best advice, and pushing yourself outside of your comfort zone. Jessica shares how her community has created her current brand (Get Gutsy), and the opportunities that...
Launch Yourself - Career, Business or Brand
Feb 26, 2014 Melissa Anzman: Career Expert, Online Entrepreneur + Launch Strategist
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Mac Prichard from Prichard Communications is featured in this episode, all about rebranding his business. Mac shares the process he and his team went through to take their business to the next level. Mac shares the approach they took, having to let go of some of the activities that weren't paying off as big as they could, and how their new brand and direction was successful in providing more value to their clients.
Launch Yourself - Career, Business or Brand
Feb 19, 2014 Melissa Anzman: Career Expert, Online Entrepreneur + Launch Strategist
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Ginger Winters from RambleRamble is featured in this episode. Ginger shares her corporate world marketing experience launching multiple apps - everything from how to determine how an app should be positioned to marketing with the big boys, and everything in between. Ginger shares her story of her almost failed first app launch - well, failed until it had to go back to the drawing board after one year of hard work, to being able to successfully launch several apps at once. Pondering doing an app...
Launch Yourself - Career, Business or Brand
Feb 12, 2014 Melissa Anzman: Career Expert, Online Entrepreneur + Launch Strategist
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Kelly Gurnett from Cordelia Calls It Quits is featured in this episode. Kelly shares her experience going from a full-time gig that she got comfortable in, to transitioning her writing business into a side hustle, to finally quitting her day job to become a full-time freelancer. Kelly shares her very personal story of knowing when it was time to follow her dream and push herself out of her comfort zone, how it all worked (and what didn't), and how she partnered up with the right people to help...
Launch Yourself - Career, Business or Brand
Feb 5, 2014 Melissa Anzman: Career Expert, Online Entrepreneur + Launch Strategist
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Tal Gur from TalGur.me, Passively Free, and several other sites is featured in this episode. Tal shares his experiences with launching – including his biggest launch from being $34,000 in debt to being financially free through passive income. Tal talks about what made him successful along his journey, exactly how he went from debt to
Launch Yourself - Career, Business or Brand
Jan 29, 2014 Melissa Anzman: Career Expert, Online Entrepreneur + Launch Strategist
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Monica McCarthy from ShowandTellStories.com and MonicaMcCarthy.net is featured in this episode. Monica shares her experience of breaking up her main brand into smaller components to serve different purposes and audiences. Monica talks about her current success factor - shifting from building armies to creating depth and meaning, fears that she struggles with on this new adventure, and how to launch a movement - not just another product.
Launch Yourself - Career, Business or Brand
Jan 22, 2014 Melissa Anzman: Career Expert, Online Entrepreneur + Launch Strategist
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Shannyn is the creator of FrugalBeautiful.com and a full time Social Media Community Manager (a job she snagged through her experience as a blogger). She has authored an ebook on blogging for freebies and side income at RockstarBlogging.com after getting freebies, free trips and paid vacations from her blog. She lives in Chicago, Illinois with her two pugs and fiancé and is a proud "slow runner" who completed 15 half marathons in 2013!
Launch Yourself - Career, Business or Brand
Jan 15, 2014 Melissa Anzman: Career Expert, Online Entrepreneur + Launch Strategist
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Jenny Blake from JennyBlake.me and Life After College and author of Life After College: The Complete Guide to Getting What You Want, is featured in this episode. Jenny shares her story of expanding her brand and online presence through the launch of her new website, JennyBlake.me. After running a very successful blog for eight years,
Launch Yourself - Career, Business or Brand
Jan 8, 2014 Melissa Anzman: Career Expert, Online Entrepreneur + Launch Strategist
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Paul Angone from All Groan Up and author of 101 Secrets for Your Twenties, is featured in this episode. Paul tells us how he marketed and launched his book, on a short turnaround time. Paul landed his book deal after his post 21 Secrets from Your 20s went viral – being read by more than a
Launch Yourself - Career, Business or Brand
2014 Melissa Anzman: Career Expert, Online Entrepreneur + Launch Strategist
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  Emily Sandford from Authentically Emmie and Authentically Social, is featured in this episode. She is a well-known blogger in the fitness and wellness category, and also has a thriving social media business. We chat about her own big launch – moving from a stable corporate job into launching her own social media firm. Emily
Launch Yourself - Career, Business or Brand
Dec 23, 2013 Melissa Anzman: Career Expert, Online Entrepreneur + Launch Strategist
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  In the inaugural episode of the Launch Yourself Podcast, I interview Pamela Slim, author of Body of Work and Escape from Cubicle Nation. She walks us through her current launch strategies for a successful book launch. The success of Pam’s first book, has helped many unhappy corporate workers become thriving entrepreneurs. She has been instrumental