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Content Strategy Forum 2010 Videos
by Clare O'Brien
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Video from Content Strategy Forum 2010, held 16 April 2010 in Paris, France. " Evaluating Content: A Corporate Essential and a Content Strategy Foundation Stone" by Clare O'Brien CDA's CUT Score (Content Usefulness Toolkit) is a methodology and approach that will allow us to gain real insight into the nature of content and its relationship with its intended audience and the subsequent effect on quality and value. I will talk about CUT's development and outline its future application...
Topic: content strategy. conference