October 14, 2016 Subject:
JUST TO CLARIFY
By "mobilization", they are talking about two things here:
1. Breaking a piñata, and everyone's welcome to come
2. Encouraging other people to vote against Trump (namely other Latinos and Mexicans) for his hateful (or in his word, "blasphemous") speech against different people.
That's the agenda. Snacks and civic responsibility.